Joseph R. Profaci has served as Executive Director of the North American Olive Oil Association since October 2017. He is an experienced food products attorney and business manager, with almost 30 years of experience in the olive oil category. Prior to joining NAOOA, he served as general counsel for Colavita USA, LLC, a leading importer and distributor of Italian specialty food products. While with Colavita USA, Mr. Profaci authored a promotional cookbook published by Colavita called Cooking with Olive Oil American Style. He was also an active representative for Colavita to the NAOOA, for which he was on the board for 4 years, including serving as the organization’s chair from June 2015 to June 2017. Mr. Profaci is based in New York City and is a graduate of Harvard College and New York University School of Law.